Artra
Launch videoA cinematic launch package built to give the announcement real signal in feed.
Apollo Studio is a video production company based in Lehi, Utah. We make explainer, product, customer story, launch and ad video for companies across the state and nationally, with animation, motion design and live action all produced in house. Projects start at $5,000, all in.
Trusted by the teams building B2B's best software
A launch film, a product tour and an ongoing monthly series. Press play on any of them.
A cinematic launch package built to give the announcement real signal in feed.
A feature-rich walkthrough made for the buyer who wants to see the product work.
An ongoing monthly series that turns each release into a steady drumbeat of content.
Both founders rated the work five out of five.
“Apollo Studio was very talented at capturing our vision and turning it into a tangible video.”
“The video makes our sales process a lot smoother. Prospects just get it now.”
Most teams need a sequence rather than a single asset. We map each format to the audience and the moment it has to do its work.
A short story that makes a complicated offer click, on the homepage, in ads and in the pitch.
Learn moreA high-fidelity walkthrough that shows your product in action, not a slide claiming it does.
Learn moreReal customers on camera, filmed on location, giving a buying decision the proof it needs.
Learn moreCinematic launch packages that give a release real signal instead of a quiet announcement.
Learn moreIndustries we know well
Not on the list? The format tends to carry over, because what changes between industries is the subject rather than the craft.
Four things worth checking against anyone else you are considering.
We make complicated things clear fast. Visuals without a story underneath are decoration, and decoration does not hold a buyer long enough to change their mind.
Most video in this category is assembled. Ours is made. Every frame is a decision, and buyers can tell the difference even when they cannot name it.
Motion design and animation come from our own team, and live action is shot by our own crew. The people who sat in the story conversation are the people who finish the film.
Post runs about a week and full productions about three, because the script and storyboard are settled before anything is shot or rendered.
Projects start at $5,000, all in, with scripting, production, revisions and final cuts inside the number.
Every project includes:
Pricing follows scope rather than hours.
Close enough to film at your office on a Tuesday, and equipped to host the shoot at our place when that is the easier option.
We keep our own space in Lehi, set up for repeat filming rather than booked by the day. Vanta's product update series is shot there every month.
We film on location across the state, from Salt Lake City down through the valley, with our own crew rather than one hired for the morning.
Awardco in Lindon, Artra and Ping in Draper. The Awardco customer story was filmed on location at their offices.
Cade Biegel takes the first call, sets the story direction and is still there at the final cut. Jax Heaton learned to hold attention in the first three seconds, in-house at the Utah Jazz and then cutting for NBA and NFL athletes.
Five phases, each one signed off before the next begins, so nothing gets built on an assumption you have not seen.
Start a projectUnderstand the product, the buyer and the decision being made, then settle the angle before anything else moves.
Script, storyboard, shot list, animation direction. You approve before we shoot or render.
Animation production, live-action capture on location, or both, run by the same people who wrote the script.
Editing, motion, sound and colour, taken to a finish that feels considered rather than assembled.
Final master plus cuts sized for every channel it will run on: landing page, paid, social, sales.
Apollo projects start at $5,000, all in. That covers script, storyboard, production, voiceover, sound design, revisions and final files cut for the channels the video will run on, with nothing added once production starts. What moves a project above the floor is scope rather than hours: how much gets filmed, how much is animated, how long the video runs and how many versions you need. Planning several pieces at once brings the per-video cost down.
Apollo Studio is based in Lehi, Utah, and keeps its own studio space there, used for repeat filming rather than booked by the day. The crew also films on location across the state, including Salt Lake City and at client offices.
Post runs about a week and full productions about three weeks, from kickoff to final delivery. The script and storyboard are approved before anything is shot or animated, which is what keeps the back half short. Animation-heavy work, and anything with a compliance reviewer in the chain, runs longer.
Yes. We film on location across the state, including Salt Lake City, Lehi and at client offices, using our own crew rather than one hired locally for the day. The Awardco customer story was shot on location at their offices in Lindon.
Yes, routinely. We have filmed on location elsewhere, including a launch film shot at a client's New York office, and travel is a line item rather than an obstacle. Animated and interface-led work is made in software, so for those formats location makes no difference at all.
Both, and both in house. Motion design and animation are produced by our own team, and live action is shot with our own crew. That matters most on product video, because the interface sequences get simplified by the same people who wrote the script.
Any company with something to explain, launch or prove. Most of our work so far has been with technology companies, across SaaS, AI, fintech, cybersecurity and B2B services, though the formats carry over to any industry where a buyer has to understand something before they commit. Named clients include Vanta, Mural, Awardco, Anvilogic, Ping, Artra and Cypris AI.
Book a 30-minute call with Cade, one of the founders. Bring a product, a launch or a half-formed idea, and we will map the video the story needs most and work out whether we are the right team to build it. There is no obligation and no rate card to negotiate first.

A 30-minute strategy session with Cade, our co-founder. We'll walk through your goals and outline a video strategy that fits your timeline.
Cade Biegel
Co-founder, Apollo
Apollo Studio projects start at $5,000, all-in, with no add-ons. What that covers, what moves a project above it, and how we quote a B2B video.
Read the guide GuidesHow to choose a video production agency for a technical product: what to check, the one test that separates studios, and the questions to ask before hiring.
Read the guide GuidesWhat makes a B2B customer testimonial video work, how to get customers on camera, and what testimonial videos cost in 2026. From the team behind Awardco.
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